Merry Neitlich

EM Consulting
Organization Type: Consulting Firm (professional services)
Position/Title: Founding Partner
Functional Area: Marketing/Business Development
Year of Induction: 2012

2222 Martin St., Suite 255
Irvine, CA 92612

Mobile Phone: 949.533.3771
Business Phone: 949.260.0936
Fax: 949.260.0940



Merry Neitlich is the founding principal of Extreme Marketing. She assists law firms to attract new business, better serve and expand relationships with existing clients through client feedback programs, and increase firm visibility through brand development and strategic marketing planning. Merry’s experience with change process management has assisted firms in implementing new and/or comprehensive marketing tactics and plans. She pioneered needs assessment interviews for clients and prospects, and has interviewed hundreds of clients for law firms. Merry has received high marks for her thought leadership in presentations, articles and projects from marketing organizations, the ABA, California Bar Association and numerous law firms for more than 20 years. And, she’s an award-winning competitive figure skater. I’m pleased to welcome Merry Neitlich as a Fellow of the College of Law Practice Management.
—Nominated by Jeff Reade and Tim Corcoran, October 2012